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Available for projects & consulting

Another layer
of reality.

Award-Winning XR Developer • Spatial Computing Engineer • Creative Technologist • Design Engineer

Building immersive experiences across XR, AI, Smart Glasses, Motion Design, and Spatial Computing.

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Social AR
Spatial Computing
Smart Glasses & Wearables
AI Experiences
WebXR
Motion Design & VFX
Interactive Games
Brand Activations
Creative Tech R&D
Workshops & XR Education
Social AR
Spatial Computing
Smart Glasses & Wearables
AI Experiences
WebXR
Motion Design & VFX
Interactive Games
Brand Activations
Creative Tech R&D
Workshops & XR Education

Services

What we do
01

Social AR

Creating viral AR lenses and filters for Snapchat, Instagram, and TikTok that drive engagement and brand awareness.

02

Spatial Computing

Designing interfaces and workflows for headsets, smart glasses, and context-aware mixed reality environments.

03

Smart Glasses & Wearables

Pioneering hands-free AR applications for Snap Spectacles and Meta AI glasses that fit seamlessly on faces.

04

AI Experiences

Blending Generative AI models (ComfyUI, custom pipelines) with real-time spatial interfaces.

05

WebXR

Building rich browser-based mixed reality platforms using WebGL, WebXR, and 8th Wall framework.

06

Motion Design & VFX

Crafting cinematic motion design, CGI assets, simulations, and visual effects content for immersive campaigns.

07

Interactive Games

Designing AR games, casual game mechanics, and gamified workflows that build user loyalty.

08

Brand Activations

Creating unforgettable immersive brand moments combining physical environments with spatial graphics.

09

Creative Technology R&D

Exploring speculative tech, custom integrations, hardware hooks, and creative platform code.

10

Workshops & XR Education

Teaching brand and developer teams how to master Lens Studio, Effect House, and spatial storytelling pipelines.

155B+

Lens Plays Generated

8+

Years in Immersive Tech

100+

Campaigns Delivered

5+

Global Markets

About

Hi, I'm Vivek Thakur.

I'm an award-winning XR Developer, Spatial Computing Engineer, Creative Technologist, Motion Designer, VFX Artist, Producer, and XR Educator with over 8 years of experience creating immersive digital experiences.

My work spans Augmented Reality, Spatial Computing, Artificial Intelligence, WebXR, Smart Glasses, Motion Design, Games, Interactive Installations, and Creative Technology.

I've delivered 100+ immersive campaigns across 5+ international markets, generating more than 155+ billion Lens plays while collaborating with some of the world's leading brands.

Selected Brands Worked With
Google Samsung PepsiCo The Coca-Cola Company vivo BCCI T-Series Mumbai Indians Woodland Dabur Horlicks Thums Up Closeup Glow & Lovely Bingo! Center Fruit Truecaller Campus Nivia Boost Yippee! Margo Ashirvad Pipes Little's American Pride Ambuja Cement Fem Charged Coke Studio Zed Black Spark

Recognition & Awards

Highlights

Our Process

Flow
01

Discover

Understand the vision, audience, and goals.

02

Design

Prototype interactions and user journeys.

03

Build

Develop performant, scalable immersive experiences.

04

Iterate

Refine visuals, interactions, and performance.

05

Launch

Deploy, optimize, and support.


Featured Projects

View all projects →
AWE Winner
AR Game Hackathon Winner

Atomic Tales

Winner at AWE Reality Hack. A spatial narrative experience merging interactive gameplay elements with real environments.

View Case Study
Spectacles
Smart Glasses Wearable AR

Snap Spectacles Experiences

Exploring hands-free mixed reality development on Spectacles SDK, building utilities and lightweight gaming concepts.

View Case Study
Social AR
Brand Campaign Viral AR

AR Brand Campaigns

100+ creative campaign modules developed for leading consumer brands, accumulating billions of organic plays.

View Case Study
AI + XR
AI Prototype Spatial Interfaces

AI + XR Prototypes

Connecting real-time spatial context with dynamic LLMs and image generation models inside the web viewport.

View Case Study

Developer Tools

Utilities & Prototypes
AR Cam
Media Studio
3D Viewer
WebXR
Community

Building the XR Ecosystem

XDG Gujarat

Founder & Lead — XDG Gujarat

Building and growing the spatial developer community in Gujarat and across India. Organizing design sprints, workshops, developer hackathons, and immersive technology bootcamps.

XDG Gujarat

Let's create
another layer
of reality.

Available for collaborations, consulting, speaking, workshops, and immersive product development.

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